Libratone Speaker Has Completed More Than a Billion Financing of A Round
Libratone speaker has recently completed more than a billion financing of A round, which is led by China Securities Co.,Ltd. and followed by China Construction Bank Suzhou Branch and Beijing Daxing Investment Group.
As a new generation of audio industries in China, in the founding year, Libratone speaker (hereinafter referred to as “Libratone”) has been determined to become an international high-end audio brand. It integrates Nordic excellent industrial design, Chinese leading engineering technology and high-end electronics manufacturing capability through the acquisition of the Danish audio brand, LIBRATONE. It is committed to provide high-quality products and a free and good aural experience for public consumers.
Each product of Libratone is very “different”. Compared to popular products in market, they have distinctive features in appearance design and performance. In 2015, a new generation of wireless home speaker was released. It retained LIBRATONE innovative 360 degree cylindrical design and had high-performance wireless audio experience. In 2016, a headphone that supported multi-level and adjustable noise reduction was launched firstly. In 2018, a small and lightweight lanyard wireless noise canceling headphone was launched, whose lightweight design was well received. In 2019, many kinds of TWS real wireless headphones were launched firstly and became one of the earliest real wireless active noise reduction headphone brands (Track Air +) in market worldwide.
Until today, the categories of Libratone include high-end wireless speakers, portable Bluetooth speakers, headphones, lanyard headphones, real wireless headphones and other products. It has basically completed the layout of the whole category of middle and high-end speakers and headphones and has made a lot of technology reservation to explore other product forms in the future.
Libratone has a world-ranking Nordic industrial design team and Chinese engineering technology team and gets support of the whole supply chain provided by the top industrial consumer electronics manufacturers as well as cooperates with the first-ranking international core components manufacturers closely. Which makes Libratone have superior productivity. It dares to use Scandinavian design aesthetics and innovative technology as well as rigorous and excellent engineering and manufacture to create high-quality products and provide high-quality smart audio experience for people.
With excellent product design and the ultimate pursuit of user experience, Libratone has won world-class design awards such as RedDot, IF and Good Design and has been recognized by global technology giants. It not only has become the first partner of Apple AirPlay2, but also enters nearly 500 Apple direct-sale stores around the world. Moreover, it has become the global first co-brand of Google Fast Pair and has cooperated with Huawei and Tencent closely in field of smart home.
The sale market of Libratone has covered China, Europe, North America and more than 10 major countries and regions. It has been recognized by consumers worldwide. In recent years, TWS real wireless headphone launched by Libratone makes brand reputation, influence and sale of Libratone increase greatly, and it opens a new stage for the development of Libratone.
“The high-end audio market has been held by foreign brands for a long time, and the breakthrough of smart and wireless technology and the surge of real wireless headphone market in recent years have injected new vitality into the traditional audio industry and provided unprecedented opportunities for young Chinese sinrui” said Mr. Liu Wei, CEO of Bird Audio. Libratone speaker aspires to be an innovator and leader of high-end audio brands in China and provide high-quality products and a free and good aural experience for public consumers.
As the lead investor in this round of financing, the chief investor of China Securities Co., Ltd., Mr. Wang Daoda, said: “Libratone speaker integrates nordic high-end industrial design, leading domestic acoustic technology and high-end electronic manufacturing capability. It is a creative and potential independent high-end audio brand. I hope this round of financing can help Libratone speaker to seize industry opportunities and become a influential audio brand as soon as possible.”
It is reported that this round of financing funds of the company will be mainly used for research and development, brand promotion, and marketing of new products.